...on digital business, user experience, and digital product development.

Digital marketing

Step-by-Step Guide to Conducting the Discovery Phase for Redesigning a Destination Website

This report details the Discovery Phase for destination website redesign, emphasizing stakeholder workshops,...
Digital marketing

Editorial Guidelines for Destination Websites

How to ensure your editorial team stays focused? How can you organize them to prevent the content creation...
Digital marketing

Auto responders – the secret weapon of e-mail marketing

Our clients often ask us what is so special about e-mail marketing. Surely any secretary knows how to...
Digital marketing

How to draw up a convincing annual report

Interview with Simon Mastnak, a specialist in investor relations management.
Digital marketing

5 ideas to Boost Fresh Food Shopping in Online Groceries

According to grocery sales statistics fresh foods can account for up to 40 percent of the revenue. This...
Digital marketing

How to Tackle a Destination Website Redesign

The world is beautiful. And this can be a problem. At least for many national or regional tourism boards...
Digital marketing

Marketing Automation is a key factor to sell more and better to the existing clients

Interview with Nescho Topalov - Co-Founder and CEO of Top Ideas Digital.

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